A brand and philosophy created by Schiever to promote quality food, support animal welfare, and highlight local and regional products.
A philosophy
Consume well, eat well ou eat better
Launched by Schiever in 2013, the supermarket banner bi1—pronounced “bien” (meaning “well” in French), embodies a philosophy firmly rooted in responsible consumption.
It reflects our customers’ growing demand for quality products, while actively supporting animal welfare and showcasing local and regional producers.
With a strong network in Bourgogne-Franche-Comté, our stores meet the needs of rural communities, often far from mid-sized urban centers.


We are
A BRAND COMMITTED TO RESPONSIBLE AND LOCAL FOOD
Our bi1 stores prioritize fresh, minimally processed products sourced from local and regional terroirs.
Thanks to our expertise in traditional trades, we offer carefully selected quality products at a fair price.bi1 also means:
- An in-house training school, dedicated to food and retail professions, to pass on our skills and support the development of our teams.
- Strong local initiatives that support producers and strengthen the social fabric by partnering with local associations.
- A true commitment to animal welfare, with a focus on farming conditions and ethical production methods.
- Sustainable investments to reduce our energy footprint and adopt more responsible practices.
Our brand is built on trust and collective commitment. We work toward a model of consumption that is responsible, ethical, and accessible to all.
What makes bi1 strong is above all its people. We put people at the heart of our management model, focusing on internal promotion (60% of our store managers were promoted from within), autonomy, and trust.
This collective energy is what drives us to evolve and grow—together.
bi1 Cave
A SITE WITH GREAT TASTE
bi1cave.fr is the online showcase of our passion for wine, sparkling wines, and spirits.
Complementary to our in-store offering, this website features a selection of more than 400 references that combine quality, authenticity, and fair pricing.
Designed for enthusiasts and connoisseurs alike, bi1 Cave highlights wines from France’s finest vineyards, from iconic estates to small independent producers. Each bottle is carefully selected to deliver a unique experience.
With free in-store pickup and direct sourcing from vineyards, bi1 Cave offers an authentic and accessible selection for all wine lovers.


Save Time
bi1 DRIVE
Available at almost all of our bi1 supermarkets, the Drive service simplifies everyday life, especially for our customers in rural areas, by letting them order their everyday essentials online in just a few clicks.